Happiness… is a serious business! So we define it, pursue it, and measure it as best we can.
Fairness… makes people feel happier, so we cultivate a community where everyone is treated equally.
Collective wellbeing…makes communities healthier, so we encourage social, as well as personal, wellness through community engagement.
A more ethical world is a happier world. That’s why we created The Goodwill Charter, an initiative that realises our industry’s potential for good by taking a people-first route to profitability.
It’s tricky to measure, but we think happiness is the metric that matters when it comes to hotels. The Signature Happiness Index takes an objective look at the wellbeing of our staff, giving us the knowledge we need to improve workplace happiness. Happier staff can’t help but have a positive effect on our guests, so instead of the usual satisfaction survey, the Guest Happiness Index measures how you feel - both during and after your stay. It doesn’t stop there, either. By taking a holistic approach to happiness, we can help to generate a sense of collective wellbeing through our community engagement initiatives.
That’s why we like to think of our hotels as happiness hubs. We hope you’ll feel that way too.
